MVA Leads New York for Law Firms — Since 2009
New York changed which car accident claimants can sue. Most lead vendors haven't changed a thing. The 2026 reform deleted the 90/180 pathway from Insurance Law §5102(d) and added a fault bar that can end a case before damages are ever reached — and a non-qualifying claimant still arrives in your inbox looking exactly like a signable one. We rebuilt our New York intake around the eight categories that survived.
The Industry's Best Quality Guarantee
New York is a no-fault state, and a claimant only steps outside it by clearing the serious injury threshold in Insurance Law §5102(d) - a threshold the 2026 reforms narrowed. Which threshold category a claimant fits, how fault is allocated and how the injury is documented now decide whether a New York file is worth signing.
Over the last 15 years, we've refined our MVA lead generation process to deliver New York law firms highly qualified, ready-to-intake claimants - graded against the §5102(d) categories before they reach you. If a lead doesn't match your criteria, we replace it free.
Every campaign is delivered the way your intake team actually works - as web leads, live transfers, or fully signed MVA retainers - so New York car, truck and motorcycle accident cases arrive ready for the stage of your funnel that needs them.
How claimants get qualified
Where the Volume Is
In 2024 the city recorded just over 91,000 collisions, more than 40,000 of them involving injuries. Brooklyn and Queens alone account for the majority. We weight our New York car accident lead generation accordingly — and we cap geographic exclusivity because in Brooklyn we would rather have one firm at volume than four firms racing each other to a phone.
Two operational notes that upstate buyers care about and downstate vendors forget.
Total collisions, with injury-involving crashes highlighted. Injury crashes are the addressable pool before any threshold screening is applied.
Citywide 2024: just over 91,000 collisions, more than 40,000 involving injuries, and 252 traffic fatalities. Bars are scaled to total collisions, indexed to Brooklyn.
Markets We Deliver
Coverage area: all five NYC boroughs, Long Island, Westchester, and upstate metros through Buffalo and Utica.
Claimant Marketing Solutions
Accident-related injury confirmed by medical records
Police report or crash documentation on file
TCPA-compliant consent on file
Source and attribution documented
Integrations
With just under a decade and a half of experience, our work has pushed the boundaries of Legal Marketing. We seamlessly plug into the tools your firm already uses - delivering claimants directly into your existing workflow.
Delivery Options
Every firm's intake capacity is different. Choose the stage where you want New York car, truck and motorcycle accident cases to land - or mix delivery types across New York City, Long Island, Buffalo, Rochester and Albany as your docket grows.
Pre-screened New York motor vehicle accident claimants delivered in real time and exclusive to your firm.
Best for: firms with an in-house intake team that want volume and full control of the conversation.
Our non-incentivized intake specialists qualify the New York accident victim by phone, then warm-transfer the call directly to your team.
Best for: firms that want an attorney or case manager speaking with every claimant first.
We handle qualification, documentation, and signature under your firm's agreement - the case arrives signed and ready to work.
Best for: firms that want signed cases on the docket, not leads to chase.
Qualified leads are the middle of what we do, and the rest of this page covers them in detail. If you already know you want something further down the chain — claimants already signed onto your paper — that is a separate service, and you can skip straight to it.
Insurance Law §5102(d)
We can tell you what the claimant reports, what imaging exists, whether they are still treating, and whether there is a gap. We cannot tell you how a Second Department judge will rule on summary judgment — and any vendor who implies otherwise is selling you a story.
| Threshold Category | What It Requires | Verifiable at Intake? |
|---|---|---|
| Fracture | A causally related fracture, documented through imaging studies. Generally satisfies the threshold on its own. | Yes — imaging is documentary. Graded Category A. |
| Death | A personal injury resulting in death. Opens wrongful death exposure alongside the underlying claim. | Yes. Records identified at intake. |
| Dismemberment | Loss of a limb or body part as a result of the collision. | Yes. Not seriously arguable. |
| Significant Disfigurement | Scarring or disfigurement a reasonable person would view as altering appearance. | Yes, though "significant" is litigated at the margin. |
| Loss of a Fetus | Loss of a fetus caused by the collision. | Yes. Documentary. |
| Permanent Loss of Use | Permanent loss of use of a body organ, member, function, or system. Courts have read "permanent loss" strictly — total, not partial. | Partially. We verify specialist involvement and imaging; permanency is a medical-legal opinion. |
| Permanent Consequential Limitation | Permanent consequential limitation of use of a body organ or member, supported by quantified range-of-motion testing against norms. | Partially. ROM testing and treatment continuity verified. Graded Category B or C. |
| Significant Limitation of Use | Significant limitation of use of a body function or system. The most heavily litigated category, and the one the defense targets on summary judgment. | Partially. Imaging correlation and gap analysis verified. Graded B or C. |
| 90/180 — Deleted | Formerly: a non-permanent injury preventing substantially all usual and customary daily activities for 90 of the 180 days after the accident. Removed by Part EE. | No longer a pathway. Leads relying on it alone are not sold. |
Threshold grading is a documented classification recorded at intake. It is not legal advice, and it is not a guarantee about how any court will rule. Firms should confirm the current statutory text and effective dates with their own counsel — reporting on the 2026 reform's timing has been inconsistent, and courts have not yet interpreted the amended language.
Full Compliance
Operating since 2009, we've developed processes that ensure potential claimants are treated fairly and their privacy respected. Every New York lead is call-verified by a non-incentivized intake specialist — nobody on our floor is paid more for grading a lead Category A. We achieve full compliance with TCPA, HIPAA, ABA, and federal and state statutes.
Who This Is For
If your model is buy-cheap-and-sift, we are the wrong vendor and we will say so on the call. We work with New York plaintiff firms that sign a minority of what they are shown and want that minority to be larger — contingency practices where a dead file costs six months of work before anyone notices, and firms that just read Part EE and realized their 2024 intake script is now a liability.
New York Personal Injury Leads
Car accidents are the most common New York personal injury claim, so our New York personal injury leads start with MVA. Beyond car crashes, we run truck accident, rideshare, motorcycle, pedestrian and slip and fall campaigns for firms in New York City, Long Island and Buffalo. Every lead gets the same call verification and written criteria as our serious-injury threshold MVA screening, and is checked against the three-year statute of limitations that applies to most New York personal injury claims.
Questions Attorneys Ask
If a question you have is not here, ask it on the call. We would rather lose a deal on a straight answer than win one on a vague one.
Get Started
Tell us your counties, the threshold categories you want, and your monthly volume. We will tell you honestly what Brooklyn Category A volume looks like — which is less than you would like.
No long-term contract. Month to month. We reconcile monthly on signing rate by category and cost per signed case. If threshold-qualified inventory does not outperform what you are buying now, the comparison will show it and you should leave.
By submitting, you consent to be contacted by InjuryCaseClaims.com regarding your inquiry. This does not constitute a binding agreement. All information is handled securely and confidentially.
Delivered the moment intake clears verification.
Category A, B, or C — disclosed before you buy.
By county statewide, by borough within NYC.
Not a name and a number. The whole screen.
EST. 2009 ★★★★★